A coffee clutch from Caribou Coffee (Brock Sorensen)

Caribou’s new perk points

March 22, 2018

Recently, Caribou Coffee changed their famous “perks” system into a new “perk point” system.  The old system was based on how many times you visited Caribou and you would receive a perk every couple purchases.  The new system is much different than the old.  The new system counts points for the purchases you make and you are able to pick your perks when you get to a certain number of points.

Katrina Schiller, a barista at Caribou, says, “I think it is a great thing that people are being rewarded for coming to Caribou, and I also like how there is more freedom so people can choose their own perks”.

 

The possible perks for the new caribou reward system

More possible rewards for the perk points

The new Caribou Perk-Point system gives you 2 points for every $1 you spend.  The new reward system allows you to pick you perks, ranging from 30 to 120 points.  The rewards do not offer as wide as a variety as the old perk system, but there is still more freedom because you can pick the perks you want.  If you reach 120 points ($60 spent at Caribou), you automatically get a free drink (any size, any drink).  Caribou also has Double-Point days where you get four points for every $1 you spend, so your points can add up even faster and that would allow you to choose more perks.

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